Keeping South Carolina Communities Connected During Hurricane Season

With hurricane season underway, South Carolinians know the importance of being ready. From the Lowcountry to the Upstate, our state has seen how these storms disrupt lives and communities, making reliable communication essential for residents, businesses and emergency crews.

That’s why our AT&T teams prepare year-round to help keep South Carolina connected through hurricane season and beyond. We work year-round to strengthen our network, train for emergency response, and position the people and resources needed to support communities when they need it most.

No matter the storm, our commitment is clear: helping keep South Carolina connected through every phase of severe weather.

Here’s how we are preparing to help keep South Carolina communities connected during hurricane season:

Preparing our network for severe weather

We use advanced tools and technology to help anticipate and respond to changing conditions quickly.

  • Leveraging AI to help resolve coverage gaps: AT&T’s Geo Modeler simulates changing network conditions and can optimize nearby cell sites within seconds to help close coverage gaps in near real time.
  • Using advanced weather intelligence: The AT&T Weather Operations Center brings together meteorologists and sophisticated weather modeling to support planning and real-time response for disasters as well as everyday operations.
  • Increasing network capacity ahead of storms: Before a major storm makes landfall, we boost network capacity to help customers continue calling, texting, and using data during periods of high demand.
  • Checking backup power sources: Our teams test backup batteries and top off generators at cell sites and key network facilities to help reduce disruptions if commercial power is lost.
  • Pre-positioning additional generators: We strategically place extra generators for quick deployment so we can help restore service faster once a storm has passed.

Backed by industry-leading recovery resources

AT&T has built one of the most extensive disaster recovery programs in the industry. Over the past 30 years, we have invested more than $1 billion in our Network Disaster Recovery program. It is the largest program of its kind in the industry and includes more than 400 trained team members with access to more than 750 AT&T recovery assets nationwide.

Just as important, our Network Disaster Recovery team trains continuously throughout the year so they are ready to respond when major storms hit. That experience helps us maintain and restore service when it matters most.

Supporting first responders across South Carolina

Reliable connectivity is especially critical for the emergency personnel serving our communities during severe weather.

FirstNet®, Built with AT&T provides first responders with always-on priority and preemption, along with unthrottled connectivity to help them stay connected in emergencies. Led by former first responders and backed by more than 190 dedicated FirstNet assets, the FirstNet Response Operations Group™ stands ready to support public safety agencies with reliable connectivity when disaster strikes.

Unlike commercial carrier resources that may be shared among all users, FirstNet’s dedicated assets are reserved for public safety. In addition, FirstNet liaisons work in local emergency operations centers to help first responders get the connectivity and devices they need.

Committed to South Carolina communities

At AT&T, we are proud to support South Carolina with the technology, resources, and trained teams needed to prepare for, respond to, and recover from hurricanes and other major storms. 

Our work is grounded in a simple commitment: helping keep South Carolinians connected when it matters most.

For more information about our disaster preparedness efforts and tips to stay prepared, visit: https://about.att.com/pages/disaster-recovery.

FirstNet and the FirstNet logo are registered trademarks and service marks of the First Responder Network Authority. All other marks are the property of their respective owners.

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